V Edycja Targów ISSA Interclean Centralna i Wschodnia Europa, , Warszawa PODSUMOWANIE Organizator We współpracy z:

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Robert Łukasik
8 lat temu
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1 V Edycja Targów ISSA Interclean Centralna i Wschodnia Europa, , Warszawa PODSUMOWANIE Organizator We współpracy z:

2 5 EDYCJI OD 2003 R All visitors Visitors abroad Nett. Space Number of exhibitors banking crisis 2h

2000 2150 2304 2523 1500 1000 500 0 956 921 675 484 240 84 131 171

3 OCENA WYSTAWIONA PRZEZ WYSTAWCÓW powierzchnia stoisk m 193 wystawców z 27 krajów 54% wystawców z zagranicy średnia ocena wystawców (skala 1-10) 78% (bardzo)zadowolonych z jakości odwiedzających 83% (bardzo)zadowolonych z ilości odwiedzających 83% planuje udział w VI edycji (2013 r.)

4 DLACZEGO WARTO WZIĄĆ UDZIAŁ? Other 7% Direct sales and/or taking orders 1 Introducing a new product/service 44% Image, PR objectives 54% Maintaining contacts with existing business partners/customers 61% Making new contacts with potential partners/customers 93% 0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%

product/service 44% Image, PR objectives 54% Maintaining contacts with

5 POKAZANE PRODUKTY Other Education, training certification, research 5% 5% Measurement products, solutions and services Car wash equipment and related products 1 Laundry equipment and services Cleaning services 7% 7% Components for manufacturing and maintenance Outdoor cleaning machines, equipment and products 7% Window and facade cleaning equipment and accessoires 10% Industrial cleaning machines, equipment and products High Pressure equipment, machines, components and accessoires Washroom, hygiene appliances, accessoires and supplies 24% Cleaning chemicals, agents, disinfection and care products 46% Equipment like mops, cloths and trolleys 37% Machines and related accesoires 27% 0% 5% 10% 15% 20% 25% 30% 35% 40% 45% 50%

accessoires 10% Industrial cleaning machines, equipment and products High Pressure equipment, machines, components and accessoires Washroom, hygiene appliances, accessoires and

POWIERZCHNIA WYSTAWOWA W PODZIALE NA KRAJE 3.500 3.000 2.500 2.000 1.500 1.

6 POWIERZCHNIA WYSTAWOWA W PODZIALE NA KRAJE Germany France United Kingdom Poland Other CE Europe Italy Spain Turkey and Greece America's China and Asia Pacific Rest

000 500 0 Germany France United Kingdom Poland Other CE

7 OCENA WYSTAWIONA PRZEZ ODWIEDZAJĄCYCH odwiedzających z 57 krajów 25% z zagranicy średnia ocena odwiedzających (skala 1-10) 60% pierwszy raz na targach 46% nie odwiedza innych targów 8 dokonało zakupów 64% zaplanowało zakupy na okres najbliższego roku 90% planuje odwiedzić kolejną edycję targów w 2013 r.

7.2 (skala 1-10) 60% pierwszy raz na targach 46% nie odwiedza innych targów 8

POWÓD WIZYTY NA TARGACH Other reason Orientation for possible future participation in ISSA / INTERCLEAN CEE 13% Maintaining contact with existing suppliers 18% Making new contacts with potential

8 POWÓD WIZYTY NA TARGACH Other reason Orientation for possible future participation in ISSA / INTERCLEAN CEE 13% Maintaining contact with existing suppliers 18% Making new contacts with potential suppliers 26% Visiting a conference or seminar 28% Purchasing or ordering 49% Requesting quotations 54% Getting a general overview over the market and market developments 67% Find new products / services / technologies /methods 83% 0% 10% 20% 30% 40% 50% 60% 70% 80% 90%

conference or seminar 28% Purchasing or ordering 49% Requesting quotations 54% Getting a general overview over the

PRZEDMIOT ZAINTERESOWANIA ODWIEDZAJĄCYCH None of these Measurement products, solutions and services Components for manufacturing and maintenance Pest control equipment and related products 7% 8% 7%

9 PRZEDMIOT ZAINTERESOWANIA ODWIEDZAJĄCYCH None of these Measurement products, solutions and services Components for manufacturing and maintenance Pest control equipment and related products 7% 8% 7% Planning, management and consultancy Laundry equipment and services 1 1 Education, training, certification, research Outdoor cleaning machines, equipment and products Car Wash equipment and related products 16% 17% 18% Cleaning services High pressure equipment, machines, components and accesoires Window and facade cleaning equipment and accessories 30% 33% 35% Industrial cleaning machines, equipment and products Washroom hygiene appliances, accesoires and supplies 43% 44% Equipment like mops, cloths and trolleys 53% Machines and related accessoires 61% Cleaning chemicals, agents, disinfection and care products 70% 0% 10% 20% 30% 40% 50% 60% 70% 80%

products 16% 17% 18% Cleaning services High pressure equipment, machines, components and accesoires Window and facade cleaning equipment and accessories 30% 33% 35% Industrial cleaning machines,

GŁÓWNY PRZEDMIOT ZAINTERESOWANIA ODWIEDZAJĄCYCH None of these Measurement products, solutions and services 0% Pest control equipment and related products 1% Education, training, certification,

10 GŁÓWNY PRZEDMIOT ZAINTERESOWANIA ODWIEDZAJĄCYCH None of these Measurement products, solutions and services 0% Pest control equipment and related products 1% Education, training, certification, research Planning, management and consultancy Car Wash equipment and related products Components for manufacturing and maintenance Outdoor cleaning machines, equipment and products Window and facade cleaning equipment and accessories Laundry equipment and services 3% High Pressure equipment, machines, components and accessories 4% Equipment like mops, cloths and trolleys 7% Cleaning services Industrial cleaning machines, equipment and products 9% 9% Washroom hygiene appliances, accessories and supplies 10% Machines and related accessories 14% Cleaning chemicals, agents, disinfection and care products 29% 0% 5% 10% 15% 20% 25% 30% 35%

cleaning equipment and accessories Laundry equipment and services 3% High Pressure equipment, machines, components and accessories 4% Equipment like mops, cloths and trolleys 7% Cleaning services

11 GŁÓWNY POWÓD DOKONANIA ZAKUPÓW NA TARGACH 16% We will re-sell the products in our territory/region (we are in distribution/whole sale) 1% 3% 31% We will use the products to offer cleaning services (we are a cleaning contractor) We will use the products to clean in our own company 10% We need to know what is available to select the right cleaning contractor/service We are looking for a (new) cleaning service/contractor 10% Other, please specify: 29% None of the above

We will use the products to clean in our own company 10% We need to know what is available to select the right

FIRMY/ORGANIZACJE REPREZENTOWANE PRZEZ ODWIEDZAJĄCYCH 1% 1% 1% 1% 0% 5% Contract cleaning / Cleaning company 14% 30% Wholesale/ distribution Other manufacturing industry / Industrial premises

12 FIRMY/ORGANIZACJE REPREZENTOWANE PRZEZ ODWIEDZAJĄCYCH 1% 1% 1% 1% 0% 5% Contract cleaning / Cleaning company 14% 30% Wholesale/ distribution Other manufacturing industry / Industrial premises Manufacturer of cleaning (related) machines/equipment etc. Operator offices / commercial premises Hospital and Institutional care Education premises (Trade) Media and (Trade) Associations 20% Hotel, Restaurant, Catering, recreation company Other service companies 21%

13 PODZIAŁ ODWIEDZAJĄCYCH ZE WZGLĘDU NA ZAJMOWANE STANOWISKA Other; 9% Student; 5% Advisor/consultant; 1% Employee / staff; 7% Technical manager; 1% CEO/Director/owner; 46% Purchasing manager; 5% Facility manager; 5% Manager otherwise; 6% Building/site manager ; 6% Sales/marketing manager; 8%

manager; 1% CEO/Director/owner; 46% Purchasing manager; 5% Facility

14 PODZIAŁ ODWIEDZAJĄCYH ZE WZGLĘDU NA MOC DECYZYJNĄ No, I am not involved at all; 18% Yes, as final decisionmaker; 35% Yes, as advisor; 17% Yes, as joint decisionmaker; 31%

15 ODWIEDZAJĄCY Z CAŁEGO REGIONU

16 ODWIEDZAJĄCY REPREZENTOWALI M. IN. TAKIE KRAJE JAK: 1. Polska 2. Litwa 3. Niemcy 4. Łotwa 5. Dania 6. Rosja 7. Słowenia 8. Finlandia 9. Włochy 10. Szwecja 11. Estonia 12. Węgry 13. Czechy 14. Wielka Brytania 15. Romunia

W 2011 TARGI ISSA INTERCLEAN CENTRALNA I WSCHODNIA EUROPA STAŁY SIĘ CZWARTYMI CO DO WIELKOŚCI TARGAMI W EUROPIE 30000 25000 26570 Sqm.

17 W 2011 TARGI ISSA INTERCLEAN CENTRALNA I WSCHODNIA EUROPA STAŁY SIĘ CZWARTYMI CO DO WIELKOŚCI TARGAMI W EUROPIE Sqm. net stand space IIC Amsterdam 2010 Pulire Verona 2011 CMS Berlin 2009 IIC CEE 2011 The Cleaning Show 2011 Europropre 2011 Pulire Espana 2010 Pulire Eurasia 2010

net stand space 20000 16509 15000 11665 10000 5000 4607 4508 3652 3050 1400 0 IIC

18 Organizator: We współpracy z: NASTĘPNA EDYCJA

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